You're smart, and the people in your organization are smart. So making an organizational change should be easy—simply craft a transition plan and transparently explain the benefits, and it will all go smoothly, right? Not quite. Linda Rising will tackle this assumption and other organizational change myths. Learn about patterns for introducing new ideas and some useful tips for helping you grow any innovation step by step, starting right when you get back to the office.
You’ve tried and tried to convince people of your position. You’ve laid out your logical arguments on impressive PowerPoint slides—but you are still not able to sway them. Cognitive scientists understand that the approach you are taking is rarely successful. Often you must speak to others’ subconscious motivators rather than their rational, analytic side. Linda Rising shares influence strategies that you can use to more effectively convince others to see things your way. These strategies take advantage of hardwired traits: “liking”—we like people who are like us; “reciprocity”—we repay in kind; “social proof”—we follow the lead of others similar to us; “consistency”—we align ourselves with our previous commitments; “authority”—we defer to authority figures; and “scarcity”—we want more of something when there is less to be had. Learn how to build on these traits as a way of bringing others to your side. Use this valuable toolkit in addition to the logical left-brain techniques on which we depend.
Linda Rising is an independent consultant based in Nashville, Tennessee. Linda has a Ph.D. from Arizona State University in the field of object-based design metrics and a background that includes university teaching and industry work in telecommunications, avionics, and tactical weapons systems. An internationally known presenter on topics related to patterns, retrospectives, the change process, and how your brain works, Linda is the author of a number of publications and five books: Design Patterns in Communications; The Pattern Almanac 2000, A Patterns Handbook; and, co-authored with Mary Lynn Manns, Fearless Change: Patterns for Introducing New Ideas and More Fearless Change. Find more information about Linda at www.lindarising.org.