Gojko Adzic the author of Lizard Optimization, Impact Mapping, Specification by Example and a few more books… He is the founder or co-founder of Narakeet and Votito, and a partner at Neuri Consulting LLP.
Gojko is one of the 2019 AWS Serverless Heroes, the winner of the 2016 European Software Testing Outstanding Achievement Award, and the 2011 Most Influential Agile Testing Professional Award. Gojko’s book Specification by Example won the Jolt Award for the best book of 2012, and his blog won the UK Agile Award for the best online publication in 2010.
Lizard Optimization is a way to gain deep understanding of underserved customers by mixing exploratory testing, observability and product experimentation. This talk is a quick overview of the Lizard Optimization process, with a case study of a product where it helped unlock 500 times (not percent) growth year-on-year. Learn how to steer your product growth gently without overcomplicating del...