Craft 2025 - Bruno Passos
Bruno Passos
Group Product Manager - Developer Experience & GenAI Innovation at Booking.com
About Bruno Passos

I’m Bruno Passos, a product leader in Developer Experience (DX) and Generative AI (GenAI) innovation. With over 15 years of experience in the tech industry, I specialize in empowering engineers and enhancing productivity through strategic product leadership and cutting-edge AI solutions.

I am passionate about transforming how developers work by eliminating friction, accelerating delivery cycles, and fostering an environment of speed, quality, and resilience. My focus is on enabling engineers to focus on solving complex business problems rather than battling day-to-day operational toil.

I am particularly fascinated by the potential of Generative AI to redefine developer workflows. By leveraging AI models to augment productivity, I aim to accelerate software delivery while maintaining the highest standards of quality and security.

Talks
Maximizing impact: Measuring the ROI of GenAI in the SDLC
Topics:
ai
code quality
modernization
Level: General
In schedule:
Pink stage
May 29, 16:00 - 16:45 CET

Generative AI is reshaping the software development lifecycle (SDLC), driving unprecedented improvements in developer productivity, quality, and speed. Yet, quantifying the return on investment (ROI) remains a critical challenge for enterprise leaders seeking tangible results.In this session, Bruno Passos, Group Product Manager & GenAI Innovation Lead at Booking.com, shares practical insights ...

Doing More with Less: Rethinking Engineering Efficiency
Topics:
TECH LEADERS
Level: General
In schedule:
Tech Leaders Lounge
May 30, 10:30 - 11:15 CET

THIS TALK CAN ONLY BE VISITED WITH THE TECH LEADERS PASSAs budgets shrink and ambitions grow, engineering leaders face increasing pressure to deliver more with less. But what truly drives organizational efficiency today? In this roundtable, we’ll explore different angles — from measuring engineering productivity to rethinking team structures and strategic priorities. Expect a candid, hands-on disc...