Büşra is a product management coach and trainer, and a solopreneur with more than a decade of hands-on product management experience. She helps product teams and product professionals master the craft of product management and transforms them into confident product leaders who get successful products out of the door.
Having worked in both product-led and non-product-led companies herself, from startups and scale-ups to corporations such as Doodle, Deutsche Telekom, home24 and more, she understands the different worlds and helps apply product thinking practices to reality and up-skill product professionals in their craft. With her no-bullshit approach, she helps apply idealistic product theory to real-life product practice.
Is GenAI going to cause doomsday? We don't know. If yes, we'll have bigger problems than talking about our jobs. But for now, we are all trying to figure out how we can stay relevant.Let me invite you to a product manager's perspective on the topic on how product development is changing, and what options software engineers (and actually ANYONE in tech) have to stay employable....