Craft 2023 - Daniel Terhorst-North
Virtual speaker
Daniel Terhorst-North
Principal Consultant at Dan North & Associates Ltd
About Daniel Terhorst-North

Daniel Terhorst-North uses his deep technical and operational knowledge to help business and technology leaders to optimise digital product organisations. He puts people first and finds simple, pragmatic solutions to business and technical problems, often using lean and agile techniques. With thirty years of experience in IT, Daniel is a frequent speaker at technology and business conferences worldwide. The originator of Behaviour-Driven Development (BDD) and Deliberate Discovery, Dan has published feature articles in numerous software and business publications, and contributed to The RSpec Book: Behaviour Driven Development with RSpec, Cucumber, and Friends and 97 Things Every Programmer Should Know: Collective Wisdom from the Experts. He occasionally blogs at https://dannorth.net/blog.

Talk
The most dangerous phrase
virtual talk
Topics:
Software Delivery Craft Matters
Level: General
In schedule:
Orange Stage
May 18, 11:55 - 12:55 CET

Some advice is timeless; it ages like a fine wine. Each time you revisit it you discover a nuance, a new connection to something else. As you grow, the advice is waiting there to reveal another layer you had never considered.Some advice is a product of its time; it ages like milk. It starts fresh, then it begins to smell, and eventually it rots and can even become harmful! It made sense in the con...